Unit 10  Lesson 4  Advertisements教案

1) no ______ than a credit card;

(2) it is __________ and very _______;

(3) easy to _____ ;

(4) has an automatic _____ and _____;

(5) made from an ________ and _______ material.

(6) not __________.

              special jewellery for your ears:

(1) they are gold and ________;

(2) also ______ in many_________________;

(3)a _______ at £19.50

 step 7  form a layout  (task 4 )

²       material: be made from

²       the advantages

²       the price / how you can get it

  

 

 give students several minutes to read the advertisements about feline floor cleaners. then ask them to fill in the layout of the advertisement.

post – reading

step 8  writing  (task 5 )

1. give a model advertisement to help students to write an advertisement. give some useful words and phrases to help them

²       material: be made from

   an attractive and strong material, good quality material glass, gold, silver,  plastic, wood, nylon, metal

²       the advantages

convenient, reliable, attractive, useful, practical, amazing, brilliant satisfying, perfect, modern , relaxing, exciting, automatic, cheap

²       the price / how you can get it

   it is a bargain at only …, special offer for only…

it is excellent value at…

 
  
 
 


2.  an model advertisement about an alarm clock

are you often late for school? now, never! here is the perfect solution.

the alarm clock is reliable, it is easy to use. just set the time and the alarm, you don’t worry about a thing. just go to sleep! it is made from attractive and strong material, it is not expensive. it is a bargain at only ₤9,88

3. let students work in groups of four, discussing how to write an advertisement about a second-hand mp3. they could use the words and phrases provided on the screen. if one group finishes writing their advertisement, they can walk around the classroom to advertise their second-hand mp3

4.      ask some groups to come to the front, advertise their second-hand mp3 to the class. then ask them which group is the best advertiser.

step 8  homework

design an advertisement.

think over a question “what is the necessary information of an advertisement”