高三英語專項復習教案
the size of a product can attract a shopper. but quite often a bottle doesn’t contain as much as it appears to.
it is believed that the better-known companies spend, on average, 70 percent of the total cost of the product itself on packaging.
the most successful producers know that it’s not enough to have a good product. the founder of pears soap, who for 25 years has used pretty little girls to promote (促銷) their goods, came to the conclusion: “any fool can make soap, but it takes a genius to sell it.”
64. which of the following may trick a shopper into buying a product according to the text?
a. the cost of its package. b. the price of the product.
c. the color of its package. d. the brand name of the product.
65. the underlined part in paragraph 3 means that the colors _________.
a. attracted the customers strongly b. had weak effect on the customers
c. tricked the customers into shopping d. caused the customers to lose interest
66. which of the following would be the best title for this text?
a. choice of good products b. disadvantages of products
c. effect of packaging on shopping d. brand names and shopping tricks
d
every year mobile phones develop. imagining what they will look like and be able to do in 2020 is really a challenge. to help, experts have outlined three major mobile trends that they believe will have become reality by then.
our phones will be so smart in 10 years’ time that they’ll know everything about our situation and warn us when something needs our attention. this is the top prediction of both nokia and google. they predict that our cars and home appliances (家用電器) will be able to communicate with our mobile. for example, fridges will tell your mobile to tell you to pick up milk on the way back from work. while driving, your mobile will suggest that you take a different route because there’s a road accident up ahead.
the second trend is in gesture-based controls. people who know the iphone’s touch-sensitive screen are already familiar with the technology. it translates hand movements into actions on-screen. but gestural communications will make the phone more convenient to use and may completely replace touchpads. according to industry insiders, the most immediate step forward in gestural technology will be in voice recognition. it’s believed voice recognition technology will speed up communications. it is quicker to speak than type. eventually, phone screens will disappear.